In a market that's over saturated, overly inflated, the systems of transfer, exchange and commodification become an equally important contextual platform as the more steady, well versed contexts endlessly re-appropriated. Their rapidity, density and intoxication .What happens when this context is re-contextualised, integrated into a project platform, one of artistic generosity, void of commodification and strolling some grassy verge of (neo)liberal labour. Does the whole, the nearby as well as the inclusive, become reinterpreted, rethought out and effectively altered by a secondary presence.
And what about those removed from their professional state, pushed back to the borders, the boundaries amateur and professional. And then the inherent audience confusion to work which is in effect "gallery validated".
Environmental control becomes a form of aesthetic control, visually rupturing the expanse, decelerating for a more paced euphoria. Then to slip this between an fast hit, nightclub euphoric state, the snap beats, instant burnouts. Yet the banality of trapping these in a stationary context, laking not only movement but play beyond the optical games floating about in front of you. The banality of the art fair, the banality of commodification (yet the rush of the sales), the lucid object slipping in and out of your conscious, never ending moments of trying to grab your attention. from here what happens if the context cuts loose its market roles, where ideas and optical effects are traded (dealers in thought, 5p a line, Paypal donations welcome). Trading image & association.
Maybe it's all business minded, network sucking up to, curatorial flexing type shit, maybe it becomes about the loss of impetus to make work, to outsource stress, push the degree show anxiety onto someone else and grab a martini as I compose some haphazard emails. Massage your retina with their produce as i bathe in some reverential glory. C'mon kids shower me in your aphorisms.
---? What then of failure, curatorial failure, of a platform drowning in its own self worth such that failure ain't allowed in the room. Failure out in the open, burnt into an audiences mind, and then to shift that aside and refresh the output. That haze of possibility that can both beautifully crash or rise in angst, anxiety. the lack of clarity that can then spin you into an ambient state.